therefore, i prepared a 10 set of questionnaire that consisted of 10 question's regarding of Adidas product for me to conduct this survey. i randomly choose 10 customer's in Adidas KLCC and they are very kindly to help me answer all the question. here is my questionnaire :
Customers profile
1. Gender : Male / Female
2. Which age group are you in?
i. 20 or below
ii. 21-30
iii. 31-40
iv. 41 or above
3. What is your monthly income
i. 1000 and below
ii. 1001 and 2500
iii. 2501 and 3500
iv. 3500 and above
Degree of satisfaction
4. have you purchase any Adidas product before?
i. yes
ii. no
5. which sport product you buy the most in Adidas ?
i. clothes wear
ii. shoes
iii. accessories e.g. watches, eye wear
iv. sports e.g. football, basketball
6. please rate your satisfaction regarding Adidas product in the following aspect. ( 1- very unsatisfied, 2-unsatisfied, 3- neither satisfied nor unsatisfied, 4-satisfied, 5-very satisfied)
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2
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3
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4
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5
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Price
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Quality
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Product choices
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Promotion
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Location
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7. Do you agree that media advertisement/ famous spokesperson from Adidas can attract you to buy more of its product?
i. strongly agree
ii. agree
iii. neither agree nor disagree
iv. disagree
v. strongly disagree
8. which aspects do you think Adidas need to make improvement in term of services provided?
i. after-sales service
ii. customer hotline service
iii. staff manner
iv. convenience of location
v. no improvement is needed
9. in overall, how much do you satisfy with Adidas product?
i. very satisfied
ii. satisfied
iii. neither satisfied nor unsatisfied
iv. unsatisfied
v. very unsatisfied
10. which aspects do you think Adidas need to make improvement in the future? ( can choose more than one answer)
i. quality/ material of product
ii. design/stylish
iii. price/ promotion
iv. advertising
v. customer services
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